Over the last 40 years, Tan Sri Dato' Tan Chee Sing, the Founder and Group Executive Vice Chairman of Tropicana Corporation Berhad has been the key driver and backbone of Tropicana Foundation.
Through his anonymous contributions, Tropicana Foundation has achieved many milestones over the years. Aligned with the company's expansion plan and ESG pillars, Vijaya Foundation was established in 2011 and subsequently rebranded to Tropicana Foundation.
The Tropicana Foundation is dedicated to improving the lives of the underprivileged community, supporting social and environmental issues from health, wellness, education, recycling, sports initiatives to stakeholders' engagement.
Today, reinvigorated with a new logo and dedicated team, Tropicana Foundation continues to reach out and support various segments across Malaysia.
The founding charter of Tropicana Foundation states that its resources should be used "for health, educational, social and charitable purposes" and it is in that spirit that the Foundation continues to grow and prosper.
Since its inception, Tropicana Foundation has contributed over RM26 million in either cash and other contributions such as dry goods donation, pet supplies, health supplements circulation, hospital equipment, food packs and fresh vegetables distributions for over 100 underprivileged homes, NGOs and charity associations across Malaysia.
The Tropicana Foundation’s logo was created with one vision in mind - a symbol of hope and giving for the society.
The design was inspired by our long term commitment to support the needy as well as our aspiration to bring joy and peace to the underprivileged community. The green leaves represent the layers of societies with whom we engage, while the heart shape symbolises our continuous support and care towards all stakeholders involved